We understand that you have massive investments in transactional systems like an ERP, a Supply Chain Management (SCM) system, etc capturing bulk of your operational data in addition to client facing web applications using different e-Commerce engines handling your order placements, Customer Relationship Management (CRM) system handling your customer base and pre-sales marketing.

This is when you realize that integrating your B2B applications with SAP is no longer a technology consideration; it is more of a business need imperative to maintain your competitiveness in the market.