SAP Customer Data Cloud

SAP Customer Data Cloud securely identifies consumers across devices and channels, manages permissions and consent across entire lifecycles and transforms data into unified customer profiles.

SAP Customer Data Cloud from Gigya is designed to help your company build better relationships with your customers through transparency and trust. The customer data management solution of SAP can help transform your business into a true customer-first enterprise, enhancing and personalizing your customers’ journeys while respecting their preferences and privacy.

SAP Customer Data Cloud consist of three components

  • SAP Customer Identity: Identify, engage, and protect your customers
  • SAP Customer Consent: Be transparent, gain loyal customers, and protect your business
  • SAP Customer Profile: Power trusted digital experiences with first-party data

What SAP Customer Data Cloud Offers

  • Seamless cross-channel and cross-device access
  • Permissions-based creation of user registration data
  • Conversion of anonymous users to known and loyal customer
  • Compliance with the guidelines of social networks and data protection regulations as well as available permissions history for audits
  • Preconfigured integrations for downstream applications from CRM, CMS or Marketing
  • Consistent customer profiles across system boundaries
  • Customer insights and analysis tools

Value adds for Customers

  • Simplified registration and login
  • Cross-channel and cross-device Customer Experience
  • Compliance with the guidelines of social networks and data protection regulations
  • Unknown users become new customers
  • Strengthen customer retention through transparency and trust
  • Recognise undiscovered customer potential
  • Unified cross-channel and voluntary customer profile

Benefits of SAP Customer Data Cloud

  • New Customer Experience options
  • Identify customers across channels and across devices
  • Consistent compliance with regulations and provisions
  • Create trusting customer relationships based on transparency and control

Why Echelon

At Echelon, we have a deep understanding of the modern consumer with a robust knowledge of e-commerce and the integration of SAP C4/HANA to other native and legacy systems. Our custom solutions can assess system inventories, security requirements, and other unique integration and user interface customization features. Contact us to start today!